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The Mindset to Feel Great Again

Your first Small Step

It's Time to Feel Great Again

The Mindset to

Feel Great Again

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Our Mission

To change the worlds perception of MS





The outcome I want for you is simple:

To control your MS and feel better.







The Outcome

Thriving with MS has been a life changer. I am beyond grateful for this workshop and the amount of useful information each week. Not only have I worked on my mindset but I have gain loads of positive energy and community that understands my struggles and needs.  Something I have been missing in a long time is the hope that I can continue living with MS. Matt is an incredible leader and now dear friend. I will forever be grateful for my experience with Thriving with MS.  Ashley A.



Who is Matt Rowe

Hi, I'm Matt. I'm a father, husband, Ironman finisher,  all-American Triathlete, self-proclaimed chef, entrepreneur, seeker of joy, lover of life, and thriving with MS.


In 2017, I was diagnosed with MS (Multiple Sclerosis). During my journey of controlling the disease and reversing my symptoms, I became a Certified Health Coach, Meditation Practitioner, Author, Public Speaker, and the host of the podcast "Identity of Health."

I took my experience, curiosity, and research to helping people who have been diagnosed with MS develop the identity of a survivor and the habits necessary to be one. 


It is time to re-align your identity so you can feel great again. 

Willow B.

Matt is so energetic, insightful, and fun. His passion, knowledge, and support have been what I have needed to begin living a life with no fear. I highly recommend Identity of MS.  

Michael G.

Matt is a serial entrepreneur and genius. He has now applied his knowledge and experience to a wonderful, and badly need cause. I highly recommend Matt Rowe.

Susan G.

Matt's Guidance and steps have led me to feel better about my MS diagnosis. It is great to now have hope and not be defined by MS. I have my life back.

Marble Surface

Identity of MS SERVICES

Our Services

  • Thriving with MS 12 Week Course + Weekly 1-1 Health Coaching

    1,800 US dollars
  • A 12 Week Life Changing Journey

    987 US dollars

"Joining Identity of MS, 12-week course that Matt Rowe has created, has given me a safe place to communicate with others that were given a diagnosis of MS. 

Matt shares a wealth of knowledge, he’s professional and above all a great listener and kind-hearted. 

I look forward to each week to my group session; sharing triumphs, laughter, and of course the more difficult days. 

I highly recommend reaching out to Matt to learn more about his 12-week program."  Samantha W.